Databook, which offers an enterprise customer intelligence platform, announced it has landed $5M in seed funding, led by Threshold Ventures. The company has a goal of changing the enterprise selling game by making every rep as good as the best rep through its AI-powered platform. Once deployed, the platform combines predictive intent data, real-time insights, and time-saving productivity tools to improve selling performance across the enterprise – with a goal of enabling every sales rep to deliver the right pitch for the right audience at the right time.
The company, backed by some powerful investors and advisors, claims its platform can:
- Increases sales productivity at scale. Better yield per rep means higher conversions; more reps hit their quota every quarter, which exponentially increases revenue.
- Improves organizational velocity at scale. More productive reps mean better customer engagement, which typically results in more pipeline and wins per quarter; all of this equals better performance at lower cost across the organization.
- More efficient growth at scale. Better productivity means top-line and bottom-line growth.
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